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Saturday, July 19, 2008

The Expense vs. Investment Paradox

Have you ever spent an hour or two courting a new prospect... a GREAT potential customer... only to find out they got sticker shock when they heard you charge $100/hour?

And this prospect can't understand why he can't just hire a teenage computer geek for $15-$20/hour to manage their 30-workstation, 2-server, 3-location, Microsoft Small Business Server-based network.

You almost want to DARE him to take the cheapskate approach.

Let the inexperienced kid royally screw things up.

After all, it'll be a bigger bill for YOU when you come to ride in on your white horse for emergency service at a 50% rate premium.

And in case you think we're immune from hearing from cheapskates and shortsighted small business owners, we get them too.

Only they're consultants, VARs, integrators, solution providers, and wanna-be managed services providers.

These are the folks that'll think nothing of blowing $2,500 on a coupon-pack ad that pulls ONE lead for a $99 service call with a one-shot-deal home user.

But invest in their education to further their business?!? A foreign concept.

So let me ask YOU a question.

Have you held off on investing in your Computer Consulting Kit Home Study Course because you **think** it's "expensive"?

Then you probably fall into one of two camps.

How much does your average customer spend with you each year? $300 you say?

Well THAT's your problem. Most consultants, VARs, integrators, solution providers, and managed services providers that we train have steady, high-paying clients that spend that with them just about every week, month after month, year after year. So they have lifetime client values that are at least 50 times higher than yours. So they don't waste all the time and money you do banging your head against the wall 80 hours/week with ingrates, cheapskates, tire kickers, cherry pickers, deadbeats, and software pirates.

How much is a good customer worth to your company? $10,000 to $50,000 right off the bat you say?

Oh cool, you're one of the smart ones... I think. Because you've learned how to work smarter, not harder. Then I'm sure you can see why all you need to do is pickup just ONE more new client from what you've learned from the Computer Consulting Kit Home Study Course and you'll have recouped your entire investment in the course the very first month you're working with that new client. Get four, or five, or six new clients from what you've learned from the Computer Consulting Kit Home Study Course and you'll start to make us wonder if we should've charged you more for the course :-)

So now more than ever, in these times, you can't afford to mess around with your company's future, your career, and your financial livelihood.

Cutting back on your training that you need to improve your client acquisition skills is the last thing that any rational person would want to do.

Stop deliberately sabotaging yourself. And make a promise that you will get more of the best, steady, high-paying consulting clients in your area onto your client list.

And the shortest path to get you there is by empowering yourself with the field-tested, proven system that's already in use in all 50 United States, 8 Canadian provinces, all over the UK, Australia, New Zealand, Ireland, South Africa and many other nations around the globe.

It's even backed up by our great 10 Times Return on Investment Money Back Guarantee.

So the only way you can lose is by inaction. (You know being lame, apathetic, a couch potato, a professional excuse-maker, a professional procrastinator... whatever you want to call it.) And settling for a customer list that's a bunch of ingrates, cheapskates, tire kickers, cherry pickers, deadbeats, and software pirates.

There's no reason in the World (at least no rational reason) for you to have to do that.

Show your friends, family members, colleagues, prospects, customers, clients, partners, and contractors that you've got what it takes to be outrageously successful in computer consulting.

Go get started with your Computer Consulting Kit Home Study Course right now at http://www.computerconsultingkit.net/order